On International Women’s Day we asked one of our clients Gemma Jensen, inventor of the J-Pillow travel pillow and British Invention of the Year Winner, what she would recommend to budding inventors.

Gemma, who in a previous career was a Flight Attendant for Virgin Atlantic, invented the J-Pillow travel pillow after a particularly fraught long-haul flight with her children. Recognising that there was an opportunity to create a pillow that provided a supportive frame and help alleviate the dreaded head drop, she started making a prototype at home. The rest as they say is history!